ニューヨーク・タイムズのインスタグラム(nytimes) - 9月19日 04時50分
The Tank Museum in Bovington, England — founded in 1923 and originally open only to military personnel — doesn’t usually rank among the world’s great museums. Located next to a military base in the serene English countryside, the collection of around 300 armored vehicles attracts only a few hundred thousand visitors a year, mainly families on rained-out beach vacations. Yet there is one place where it not only ranks among the world’s largest museums, but also surpasses them: YouTube.
In April, it announced it was the first museum to get over 100 million views on YouTube, with weekly clips including intensely detailed discussions on tank history, chatty videos of the curators’ favorite war machines and newsier items on how armored vehicles are being used in Ukraine.
Tap the link in our bio to read more about how @tankmuseum is more popular than MoMA and The Met on its YouTube channel. Photos by @sambush_
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2023/9/19